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Social Media Week: Free Marketing Advice for Authors

January 29, 2012

One of the cool things about how media is shifting is that new media tools are open and accessible to all of us. In the true spirit of the early days of the Internet, information is shared freely for the benefit of all.

Social Media Week (@socialmediaweek on Twitter) is but one example. And if you have plans to be in Hamburg, Hong Kong, London, Miami, New York, Paris, San Francisco, Sao Paulo, Singapore, Tokyo, Toronto or Washington DC during February 13-17, then you can take part. For free.

What is Social Media Week? It’s when leaders in mobile and social talk about their work and trends in their fields. The events are held at various locations in each participating city. And let’s repeat: it’s free.

Getting Published and Beyond in the 21st Century is aimed squarely at authors trying to make sense of social tools to market their work. It’s in NYC.

Perhaps you’re interested in gamification—the idea of bringing game play dynamics to your business (and in a writer’s case, to finding your audience.) Then do not miss Gabe Zichermann’s NYC keynote on The Business of Fun. (Follow him on Twitter @gzicherm.)

Or you’re looking to break out of your mental rut when it comes to figuring out how to market your book. Then the panel on How to Identify Topical Influencers in San Fran might kickstart a new way of thinking.

Curious about how to collaborate with others through social media? Try Social Media, Art & Collaboration in Toronto. Or Literature Unbound: Radical Strategies for Social Literature in NYC.

It’s so important for writers—for anyone, for that matter—to get out of our heads and join in these sorts of larger marketing forums. There is a lot to learn and you have a lot to contribute to the discussion, too. Everyone’s trying to figure out what works—from large businesses to individual authors. Enjoy!

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One Comment leave one →
  1. February 19, 2012 4:52 am

    dear lady-of-letters

    this opening paragraph was not only heart-warming but smile-making and we thank you 😉

    “One of the cool things about how media is shifting is that new media tools are open and accessible to all of us. In the true spirit of the early days of the Internet, information is shared freely for the benefit of all.”

    Indeed It Is.

    by the way, thank you so much for (re) introducing us to the Diary of a Provincial Lady (and the list that follows that one) – we ended up purchasing a copy for our father – who relished (re) reading it again – and checked his bookshelves to find out he had an original first edition from his maiden aunt (yes, there will be photographs of it when we visit in april) – quelle splendidness!

    waving from Los Angeles.

    _tg x

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